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i4Business Case Study Newbury Berkshire

design and

We first started working with i-4business over 5 years ago when we designed and built a new website for the business. Since then we have assisted with various ad hoc marketing requirements such as digital graphics, web landing pages and additional web functionality.

In 2019 having used our free marketing audit offer we were tasked by i-4business with sorting out their 5 year old website. We did this with a full content and design refresh of the website - something thanks to Concrete5 we were able to do without the need for a new website. This saved them significant budget and has resulted in 5x more leads!

Having completed the website project we embarked on the creation and delivery of various monthly marketing communications which include email campaignsdirect mail, digital marketing, social media management and website  content updates. This work is ongoing and we work closely with the management team at i-4business to review campaign results and determine focus and content for each month's marketing campaign.

We've also provided marketing consultancy services such as reviewing and producing their prospect and customer journey blueprints as well as webinar content proposals plus marketing advice and direction.

Just some of the work we've done for i-4business:

01.Marketing Audit
02. Marketing Communications Plan
03. Website Audit​​​​​​​
04.Website Design & Content Update
05.Marketing Consultancy
06.Monthly Emailers
07. Web Landing Pages
08.Social Media Management
09. Direct Mail
10.Website SEO
11.Collateral Design
12.Advert Design

tim stevens


"We have been a client of Design Eclectic for many years now. Joanne and her team have done a fantastic job with the design and build of two websites for us, rebranded all of our marketing collateral and ran our digital marketing comms. Since working with DE we have seen our online presence increase dramatically and over 5 times more leads than before. We receive 5* support and extremely quick response times for any queries, no matter the urgency. Joanne and her team are extremely responsive and I would highly recommend. Will continue to use Design Eclectic for all our digital marketing needs"

i-4business Design and Marketing Work Examples

Please check out some of the work we have done

i-4busines web design newbury berkshire

i-4business Web Design

We built the original i-4business website in 2005. After completing a site audit in 2019 thanks to having used the Concrete 5 Content Management System (CMS) we were able to update the existing site rather than build a new website from scratch, saving significant budget outlay and protecting original investment.

Work included a complete redesign, full content restructure and copywriting, SEO and the creation of bespoke graphics and icons. Since launch additional work has been completed including the design and build of dedicated landing pages to support lead generation marketing activity.

We also review SEO performance and add new content each month. The website has a chat facility and blog.

i4b Prospects Email Design

i-4business Prospect Email Design

As part of the ongoing outsourced marketing services we provide to i-4business we were tasked with providing a series of emailers to go out to prospects on a monthly basis highlighting the key benefits of the i-4business database as well as various special offers. 

We handle all elements of each monthly email including design, bespoke imagery requirements and copywriting plus project management of the email send each month as well.

Accompanying web landing pages are created to support the mailers as required.

i4b News Email Design

i-4business Email Newsletter Design

We also provide a monthly email newsletter which goes out to existing customers and users as part of the ongoing outsourced marketing services we provide to i-4business.

To do this we designed a new email newsletter template which could accommodate regular updates using different types of content. 

We handle all elements of each monthly email newsletter including design, imagery and copywriting plus project management of the email send each month as well.

Accompanying web landing pages are created to support the mailers as required.