Leaflets are a cost-effective sales promotion tool which can play a vital role in any marketing campaign helping to raise the profile of your business.
At Design Eclectic we produce leaflet designs for all different sizes and types of business from a range of industry sectors aimed at both business and retail customers.
Every leaflet we produce has good design, effective copy and the right images to ensure that it communicates the required business messages for maximum impact. Our leaflet designs are creative, imaginative and professional but also importantly fit your budget.
Don't underestimate the importance of creating a fresh, clean and engaging leaflet
Folded leaflets are a perfect choice for saying more about your business. Whether you’re looking to offer more detailed information about your services or simply make more of a connection with customers, a folded leaflet gives you the space to tell your story.
How to make a
great leaflet design
01. Remember, first impressions count
02. Consider folding
03. Define your audience
04.Ensure content is interesting
05.Make your content engaging
06. Be consistent with your branding
07. Use eye-catching, quality images
08. Clear calls to action (CTA)
Leaflet Design for EggBox imaging
Eye-catching design, clever copywriting and innovative production of a leaflet design forEggbox Imaging, a fashion photography studio. The leaflet design used an unusual fold structure for maximum impact. Folded to A6 in size it was then designed to unfold to A3 size revealing more imagery at each stage showcasing the photographer's stunning work. The leaflet was used as part of a marketing campaign to key named contacts in the fashion industry.
Leaflet Design for Marshal Stone
A leaflet design that used a clever play on words , eye-catching graphics and an unusual fold format to gain attention and communicateMarshal Stone's key messages to prospective clients. We used the USPs which Marshal Stone had identified with their existing customer base to develop the concept. The leaflet design was used as part of a new business generation marketing campaign and as a leave behind for new business meetings.
Leaflet Design for on365
Effective design of an innovative leaflet for critical infrastructure specialists, on365. The leaflet was used to support on365's attendance at the NHS Healthcare Expo to communicate the services they provide specifically to the health sector. A printed version of the leaflet was used as a handout at the show and a pdf for the email follow-up campaign. The bespoke graphic we designed for it was also used for the event graphics.
Leaflet Design for Sentinel
Creative concept, design, copywriting and production including print of this innovative two part leaflet design for Sentinel. The concept played cleverly on the link between the legendary attributes of Dr Who's Tardis and the product. The layout of the mailer encouraged recipients to open the doors of the Tardis to reveal the inner spread. The leaflet design was linked to a themed microsite;www.consoleandpower.co.uk which we also created. A second follow up leaflet promoted a special time-limited offer.
Leaflet Design for Ufton Court
Leaflet design and production for Ufton Court Educational Trust to support a fundraising and volunteer recruitment event. The leaflet was designed to be given to event attendees as a reminder of the key issues discussed at the event whilst also providing a very visual focus on the aims of the charity to help under-privileged children and clear contact information as to how they could get involved. The leaflet design also had to adhere to the brand identity we had created for the charity.
Leaflet Design for Ufton Court
Design and production of a fund raising leaflet for the Ufton Court Educational Trust with the specific aim of increasing donations and providing information to existing sponsors on how their money was being spent. We used evocative colour and black and white imagery and a roll fold layout for maxiumum impact to help communicate the message. The leaflet design also had to adhere to the brand identity we had created for the charity.
What else do we design?
Innovative graphic design in a wide range of print & digital media from leaflets and catalogues to brochures, reports, infographics and adverts (you get the idea, there's a list below with everything we do!).